Southeast Asia's First PUMA Flagship Store

PUMA made a significant statement in Singapore's retail scene when it opened its 7,100 sq ft flagship store at 313@Somerset — the brand's very first flagship in Southeast Asia, and its biggest store anywhere in the region. The opening, backed by Lendlease Global Commercial REIT, reflects the mall's continued push to bring enriching, large-format retail experiences to the heart of Singapore's premier shopping district.

The 313@Somerset outlet occupies Level 1, giving Orchard Road shoppers the fullest expression yet of PUMA's sport and lifestyle offerings in Singapore.

Forever Faster: A Legacy Rooted in Competition

PUMA's story began with a legendary rivalry — the brand was born from an argument that led to the separation of the Dassler brothers, setting PUMA on its own path in sports footwear. Its “ATOM” football boot achieved early success when West German national team players wore it during the first post-war match against Switzerland in 1950, cementing PUMA's place in football history from the very start.

Today, that same drive lives on in PUMA's guiding philosophy: to be the Fastest Sports Brand in the world. It's a mission reflected in the brand's ongoing pursuit of pushing athletes, and everyday customers, to aim higher and run better.

Pro Tip: Follow @pumasingapore on Instagram for seasonal sale alerts — PUMA regularly runs discounts of up to 70% off across footwear, apparel, and accessories both in-store and online.

What to Shop

The flagship's product range spans performance running shoes and trainers engineered for serious athletes, alongside Golf and Motorsports categories for more specialised interests. Sport-inspired lifestyle apparel and accessories for women, men, and kids round out the offering, blending PUMA's technical heritage with genuinely wearable, fashion-forward design.

PUMA has also built a reputation for exciting crossovers with designers like STAPLE and STAMPD, combining performance with fashion in limited collaborative releases. Whether you're after technical athletic gear or casual streetwear, the breadth of selection at this flagship makes it easy to find your fit.

Outlet Details

Opening Hours

Hours may be adjusted during public holidays or mall-wide events, so it's worth checking the outlet's live status on Google Maps before you head down.

Follow & Order Online

PUMA keeps shoppers updated on new collections, collaborations, and promotions across its official channels:

For online orders, PUMA's own e-commerce website carries the full catalogue, with registered accounts unlocking an automatic discount at checkout, alongside official Shopee and Lazada stores for marketplace shoppers.

Getting to PUMA at 313@Somerset

PUMA is located on Level 1 of 313@Somerset, a short walk from Somerset MRT station (NS23), making it a convenient stop whether you're gearing up for a new training programme or refreshing your everyday sneaker rotation. For exact directions and current opening status, tap the map link below.

Get directions to PUMA 313@Somerset on Google Maps

Pro Tip: If your size is out of stock, ask staff to check availability across other outlets — PUMA's Singapore team has a track record of going the extra mile to help customers track down the exact pair they're after.